{"article":{"id":5526943347858,"url":"https://sendinblue.zendesk.com/api/v2/help_center/en-us/articles/5526943347858.json","html_url":"https://help.brevo.com/hc/en-us/articles/5526943347858-Create-folders-and-lists-to-organize-your-contacts","author_id":10424752368658,"comments_disabled":true,"draft":false,"promoted":true,"position":3,"vote_sum":0,"vote_count":802,"upvote_count":401,"downvote_count":401,"section_id":202171349,"created_at":"2022-05-12T09:06:50Z","updated_at":"2026-10-31T03:45:24Z","name":"Create folders and lists to organize your contacts","title":"Create folders and lists to organize your contacts","source_locale":"en-us","locale":"en-us","outdated":false,"outdated_locales":[],"edited_at":"2026-07-09T09:54:32Z","user_segment_id":null,"permission_group_id":114904,"content_tag_ids":[],"label_names":["banner_all"],"body":"<p>Folders and lists are useful for organizing and categorizing your contacts:</p><ul>\n<li data-list-item-id=\"efeb3e77c79bce80ecd809d54c2a0fdeb\">\n<a href=\"#h_01H9G7F5MG80Y62TVAJ4ES9CTR\"><strong>Folders</strong></a> allow you to manage and sort your lists based on a common criterion. For example, if you manage several brands, you can create a folder for each brand: \"The Green Yoga\", \"Stretch&amp;Yoga\", etc.</li>\n<li data-list-item-id=\"eae01d0fe4f0ff164c99f17a38de71803\">\n<p><a href=\"#01J82KP673B388ECXR80ND2GH7\"><strong>Lists</strong></a> allow you to sort your contacts based on their interests, similarities, etc. Lists are stored in folders as subcategories. For example, if you want to gather the beginner students of The Green Yoga, you can create a \"Beginner students\" list under your \"The Green Yoga\" folder. </p>\n<div style=\"border: 0; color: inherit; font-family: inherit; font-size: inherit; margin: 1rem 0; padding: .5rem; background-color: #efeefc; border-left: 3px solid #4f46b2; border-bottom-right-radius: 8px; border-top-right-radius: 8px;\">\n        <div style=\"margin: 0; padding: .5rem .75rem;\">\n          <div style=\"color: #4f46b2; font-size: 1.125rem; font-weight: bold; margin-bottom: 1rem;\">💡 Good to know</div>\n          <span>Each account has a <strong>limit of </strong></span><strong><span class=\"notion-enable-hover\" data-token-index=\"1\">300 folders and 300 lists</span></strong><span>. It's important to note that having a larger number of folders and lists can make it more challenging to manage and keep track of them.</span>\n        </div>\n      </div>\n</li>\n</ul><p>Don't miss the opportunity to learn from our experts. Save your spot for our next webinar!</p><p class=\"wysiwyg-text-align-center\"><a class=\"btn btn-info\" style=\"background-color: #000000; border-color: #000000; color: white; text-decoration: none;\" href=\"https://app.livestorm.co/brevo/contacts-and-forms\" target=\"_blank\" rel=\"noopener noreferrer\">Register for our next webinar</a></p><h1 id=\"h_01H9G7F5MG80Y62TVAJ4ES9CTR\">📁 Create and manage folders</h1><h2 id=\"h_01H9G6JR3V897KQ3MQEEEQ580A\">Create a new folder</h2><p>To create a new folder:</p><ol>\n<li data-list-item-id=\"ec1623f47aa7b239e24479241e7c907f5\">Go to <a href=\"https://my.brevo.com/lists\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CRM &gt; Contacts &gt; Lists</strong></a>.</li>\n<li data-list-item-id=\"e9993a5330d62327878f7b498681fbac0\">Click the folder dropdown.</li>\n<li data-list-item-id=\"e02f13e16174e05f2913b0fb9bffc6b88\">Click <strong>Create a new folder. </strong><br><strong><img src=\"https://help.brevo.com/hc/article_attachments/21013073549202\" alt=\"create_folder.jpg\"></strong><br> </li>\n<li data-list-item-id=\"ee0c60b3247ac903ece803e125bfab477\">Name your folder.</li>\n<li data-list-item-id=\"eec3e77bc9f5138108ca49144ac053a29\">Click <strong>Create folder</strong>.</li>\n</ol><p>Your folder has been created. You can now add lists to it.</p><h2 id=\"h_01H9G6JR3V6WSWDHRX83QWA1B2\">Manage your folders</h2><p>To manage a folder:</p><ol>\n<li data-list-item-id=\"efda4e4ae5e580ce5bb0dbee5c38ac45f\">Go to <a href=\"https://my.brevo.com/lists\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CRM &gt; Contacts &gt; Lists</strong></a>.</li>\n<li data-list-item-id=\"eccb2f0a24ada5c816c6e42854a427675\">Click the folder dropdown.</li>\n<li data-list-item-id=\"ec67d5dd8931832b18f1d3436dad3c0fa\">Select the folder you want to manage. From there you can:<br><img src=\"https://help.brevo.com/hc/article_attachments/21752329948690\" alt=\"contacts_manage-folder_EN-US.jpg\"><ol>\n<li data-list-item-id=\"e5a124f1e80633a82251bf132f47a4692\">Click <strong>Edit folder </strong>to change a folder's name.</li>\n<li data-list-item-id=\"e107c093493767a044a8689755dbf78a6\">\n<p>Click <strong>Delete folder</strong>. </p>\n<div style=\"border: 0; color: inherit; font-family: inherit; font-size: inherit; margin: 1rem 0; padding: .5rem; background-color: #fff4f0; border-left: 3px solid #ff6e3d; border-bottom-right-radius: 8px; border-top-right-radius: 8px;\">\n            <div style=\"margin: 0; padding: .5rem .75rem;\">\n              <div style=\"color: #663e0f; font-size: 1.125rem; font-weight: bold; margin-bottom: 1rem;\">❗️ Important</div>\n              Deleting a folder will also delete all the lists inside\n              of it. However,\n              <strong>the contacts inside those lists are not be deleted</strong>.\n              Instead, they are removed from the deleted lists but\n              remain accessible from the\n              <strong><a href=\"https://app.brevo.com/contact/list\" target=\"_blank\" rel=\"noopener noreferrer\">Contacts page</a></strong>.\n            </div>\n          </div>\n</li>\n</ol>\n</li>\n</ol><h1 id=\"01J82KP673B388ECXR80ND2GH7\">📄 Create and manage lists</h1><h2 id=\"h_01H9G6JR3VAGPTDFR8C1SAQJQT\">Create a new list</h2><div style=\"border: 0; color: inherit; font-family: inherit; font-size: inherit; margin: 1rem 0; padding: .5rem; background-color: #efeefc; border-left: 3px solid #4f46b2; border-bottom-right-radius: 8px; border-top-right-radius: 8px;\">\n    <div style=\"margin: 0; padding: .5rem .75rem;\">\n      <div style=\"color: #4f46b2; font-size: 1.125rem; font-weight: bold; margin-bottom: 1rem;\">💡 Good to know</div>\n      Dynamic lists are now available directly from the\n      <strong><a href=\"https://app.brevo.com/contact/segment\" target=\"_blank\" rel=\"noopener\">Segments</a></strong>\n      page. To learn more, check our dedicated article\n      <a href=\"https://help.brevo.com/hc/en-us/articles/8401757299602\" target=\"_blank\" rel=\"noopener\">Can I still use my previously saved filters and dynamic lists in the new contact listing page?</a>.\n    </div>\n  </div><p>To create a list:</p><ol>\n<li data-list-item-id=\"e4adb391a9ddc8d21c19af9d127071428\">Go to <a href=\"https://my.brevo.com/lists\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CRM &gt; Contacts &gt; Lists</strong></a>.</li>\n<li data-list-item-id=\"e65a29c9067420d7ce3e20d2baace5957\">Click <strong>Create a list</strong>. <br><img src=\"https://help.brevo.com/hc/article_attachments/21013073552274\" alt=\"create_list.jpg\">\n</li>\n<li data-list-item-id=\"e4cc1be39fe08513e3c4c7204d272f622\">Name your list.</li>\n<li data-list-item-id=\"e99ad692cc7c062d4ddc222d2b3b62d20\">Select in which folder you want to add your list.</li>\n<li data-list-item-id=\"ec6b2c0e9ac1b5b311937c3593493099b\">Click <strong>Create list.</strong><br> </li>\n</ol><p>Your list has been created. You can now add contacts to it.</p><p>➡️ To learn about the options available to add contacts to your lists, check our dedicated article <span style=\"font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Helvetica, Arial, sans-serif;\"></span><a style=\"background-color: #ffffff; font-family: -apple-system, BlinkMacSystemFont, 'Segoe UI', Helvetica, Arial, sans-serif;\" href=\"https://help.brevo.com/hc/en-us/articles/360020794600\" target=\"_blank\" rel=\"noopener noreferrer\">How can I add my contacts to Brevo?</a></p><h2 id=\"h_01H9G6JR3V6G2JSPKVVYMRK1ZE\">Manage your lists</h2><p>To manage a list:</p><ol>\n<li data-list-item-id=\"ea53d4c4013865918c1d2b06449c05193\">Go to <a href=\"https://my.brevo.com/lists\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>CRM &gt; Contacts &gt; Lists</strong></a>.</li>\n<li data-list-item-id=\"e8749caa89ed4302fa9f7915344f77725\">In the <strong>Actions</strong> column next to the list you want to manage, click the <strong>three-dot menu icon</strong> <img style=\"border-width: 0; box-shadow: none; margin: 1px;\" src=\"https://help.brevo.com/hc/article_attachments/21013102640274\" width=\"5\" height=\"13\">.</li>\n<li data-list-item-id=\"ef5deebabac89fc9de3c98583ea514a22\">Select an option to manage your list:<br><img src=\"https://help.brevo.com/hc/article_attachments/21013073554194\"> <ul>\n<li data-list-item-id=\"e863485875bd46a4e4d435d005b4c9809\">\n<strong>List settings: </strong>set up the settings to apply to emails sent to this list (From Name, From Email, Reply-To, etc.) and delete contacts from this list or other lists. To learn more, check our dedicated article <a href=\"https://help.brevo.com/hc/en-us/articles/17470494783890\" target=\"_blank\" rel=\"noopener noreferrer\">Manage your list settings</a>.</li>\n<li data-list-item-id=\"e4c13361bab23db2b902fb426e80d9ad5\">\n<strong>Duplicate: </strong>create another identical list.</li>\n<li data-list-item-id=\"e3cb00d69394e8d50cb54e3d24f121060\">\n<strong>Import contacts to the list: </strong>import new contacts to the list.</li>\n<li data-list-item-id=\"e29b1f28f60e5796f9c558c33c6d305c4\">\n<strong>Rename: </strong>change the name of the list.</li>\n<li data-list-item-id=\"e974df115d38ef2001b830701c011b06f\">\n<strong>Move: </strong>manually move the list to another folder.</li>\n<li data-list-item-id=\"e40e6d2c98e789ac6dfce8f6b812cf6b4\">\n<p><strong>Delete list: </strong>permanently delete the list. </p>\n<div style=\"border: 0; color: inherit; font-family: inherit; font-size: inherit; margin: 1rem 0; padding: .5rem; background-color: #fff4f0; border-left: 3px solid #ff6e3d; border-bottom-right-radius: 8px; border-top-right-radius: 8px;\">\n            <div style=\"margin: 0; padding: .5rem .75rem;\">\n              <div style=\"color: #663e0f; font-size: 1.125rem; font-weight: bold; margin-bottom: 1rem;\">❗️ Important</div>\n              <span>Deleting a list<strong> does not delete </strong>the contacts inside it. Instead, they are removed from the deleted list but remain accessible from the <strong><a href=\"https://app.brevo.com/contact/list\" target=\"_blank\" rel=\"noopener noreferrer\">Contacts page</a></strong>.</span>\n            </div>\n          </div>\n</li>\n</ul>\n</li>\n</ol><h1 id=\"h_01H9G6JR3VZ2JV3YQND8K9Y4XQ\">⏭️ What's next?</h1><ul>\n<li data-list-item-id=\"eb7112783957c3f9ed3767b2c2ccc2904\"><a href=\"https://help.brevo.com/hc/en-us/articles/360020794600\" target=\"_blank\" rel=\"noopener noreferrer\">How can I add my contacts to Brevo?</a></li>\n<li data-list-item-id=\"e05a99f82808aa709adbabe1b23e57727\"><a href=\"https://help.brevo.com/hc/en-us/articles/360001163880\" target=\"_blank\" rel=\"noopener noreferrer\">Organize your existing contacts into lists (add, move, and remove)</a></li>\n<li data-list-item-id=\"e900aa17360ce61e11c5c59a87f1cea7e\"><a href=\"https://help.brevo.com/hc/en-us/articles/5317734720018\" target=\"_blank\" rel=\"noopener noreferrer\">Create a single contact in Brevo</a></li>\n<li data-list-item-id=\"eabc2c633453c6ed3898fa3b7eb607f02\"><a href=\"https://help.brevo.com/hc/en-us/articles/115000719584\" target=\"_blank\" rel=\"noopener noreferrer\">Import your contacts to Brevo</a></li>\n<li data-list-item-id=\"ee869650243b2df7ee82d36bf1ac115c0\"><a href=\"https://help.brevo.com/hc/en-us/articles/7943906808594\" target=\"_blank\" rel=\"noopener noreferrer\">Create a segment to filter your contacts</a></li>\n</ul>","user_segment_ids":[]}}