What is Payments?

For now, only users in France can activate Payments on their own. For others, Payments is currently only available under request and to Eurozone users. To request access to the feature, contact our Head of Payments by email: alexandre.hudavert@brevo.com.

Businesses and individuals turn to digital payment solutions to facilitate their operations. Our digital payment service, Payments, offers a user-friendly, flexible, and secure payment solution for your business. Easily create payment links to sell your products or services and share them with your customers through any communication channel, to collect their payment.

🔗 What is a payment link? 

A payment link is a URL that redirects to a payment page to request and accept payments online from your customers without needing to create a website or checkout page. With Payments in Brevo, you can easily create payment links to sell products or services to your customers in just a few clicks. Each payment link is unique and corresponds to one or more products or services you want to offer your customers. You can create as many payment links as you need.

Payment links not only make collecting payments easier, but they also simplify the checkout process for your customers in a secure and encrypted way. They can purchase products and services from any device, anywhere, anytime, without creating an account

👀 How does Payments work?

Enjoy great flexibility by sharing payment links with your customers via emails, SMS, chats, and more. Once customers open your payment link, they are redirected to your payment page displaying your products or services. All they need to do is select the products or services they want to purchase, fill in their payment details, and pay:

Your customers will automatically receive a payment confirmation email once the payment is completed:


You can keep track of your transactions and receive an email notification each time a customer purchases from one of your payment links. You can also transfer your revenue to your bank account when needed; we only charge a 1% commission and VAT, if applicable

With Payments, there are no fixed or setup fees, and the app is free

🛍 What can I sell and not sell with Payments? 

✅ Products and services you can sell

With Payments, you can share payment links to sell a large variety of products and services, such as:

Clothes Courses Entrances to events And more!

You are a clothing brand and want to sell a brand-new sweatshirt. 

❌ Products and services you cannot sell

Some products or services are prohibited (⛔️) or restricted (🟠) from being sold with Payments. 

❗️ Important
The products or services you sell will be reviewed by our team before your use of Payments to ensure that they are eligible for sale. 
🟠 Adult goods 
⛔️ Fetish products
⛔️ Content
Books, magazines, audio, videos, websites, streaming services, and other content formats deemed offensive or of a sexual nature
⛔️ Entertainment
Gentleman's clubs, topless bars, strip clubs, sexually oriented massage parlors, saunas, escort agencies or any sexually- related services
Financial businesses
⛔️ Bearer share entities
⛔️ Binary options
⛔️ Buy now pay later / Instalment payment methods
⛔️ Credit repair and credit protection business
🟠 Debt repayment and collection agency
⛔️ E-wallet or e-money that can be monetized, re-sold, or converted to physical and digital goods and services or otherwise exit the virtual world

Financial service or money service business, including but not limited to:

  • Traveler checks
  • Money orders
  • Foreign Exchange
  • Check cashing
  • Virtual currencies
  • Cash advances by non-financial institutes
🟠 Fines or penalty collections of any kind
⛔️ Independent or unlicensed financial advisors
⛔️ Insurance sales and services (life)
🟠 Insurance sales and services (non-life)
⛔️ Money transfer & remittance businesses
⛔️ Payday loans, unsecured loans, and loans originating from non-FDIC-insured banks
⛔️ Payroll, invoice & business services
⛔️ Provider or seller prepaid access/stored value
⛔️ Shell banks
Intellectual property
⛔️ Counterfeit products, replicas, or designed infringements of them, including products designed to circumvent IP
⛔️ Essay mills, paper mills where the intent is to falsely submit documents as their own work
⛔️ Products designed to circumvent copyright protection techniques or to otherwise facilitate the unlicensed use of copyrighted material
Marketing practices
⛔️ Business investment opportunities operating as ‘get rich quick schemes’
⛔️ Business models that use ransom- or extortion-like practices
⛔️ Business practices that are designed to evade excessive chargeback monitoring programs
⛔️ Data Pass
⛔️ Deceptive marketing tactics related to disclosure, false or inaccurate claims, before/after claims, endorsements, cancellation or refunds avoidance, pre-checked opt-ins, poorly disclosed negative options, misappropriation of incentives, disproportionate rebates, sweepstakes
⛔️ Fake references and other services or products that foster deception
⛔️ Inbound telemarketing for postcards or mailings
⛔️ Products or services that promote hate, violence, discrimination, terrorism, harassment, or abuse in any shape or form
⛔️ Pyramid selling, chain letters, or other financial scams
🟠 Charities
🟠 Crowdfunding
Other products and services
⛔️ Airlines
⛔️ Ancestry research
⛔️ Animals and wildlife products classified as endangered or protected
🟠 Art dealers and galleries
🟠 Auction houses
⛔️ Bail bonds and bankruptcy lawyers
⛔️ Bidding fee and penny auctions
⛔️ Casual dating services
🟠 Car and truck rental / sales / importers / car parts
⛔️ Certain social media business (e.g. click farms)
🟠 Cloud storage, VPN, file sharing, (high-risk) cyber lockers
🟠 Cruise Lines
⛔️ Direct Marketing – Inbound teleservices, outbound telemarketing and travel-related arrangement services, Insurance services, catalog merchants, door-to-door sales
🟠 Drop shipping
⛔️ Governmental services, such as embassies or consulates

Hazardous materials (B2B), including but not limited to:

  • Hydrofluoric acid
  • Products containing cyanide
  • Prohibited ozone-depleting substances (ODS)
  • Nitric acid
  • Peptides, research chemicals
  • Bacteria cultures or other products containing E-coli or Escherichia coli
⛔️ Hazardous materials (B2C), as described above
🟠 Health practitioners, private medical practices, e-doctors, dental/medical services and facilities
⛔️ Human body parts or bodily fluids (excluding hair and teeth)
🟠 Internet product and service providers
⛔️ Intravenous therapy (e.g .IV drip bar, vitamin infusions, hang over cures)
🟠 Jewelry, watch, precious stones, metals and silverware stores
⛔️ Key-entry telecom merchant
🟠 Live-streaming Services without in-app currency
⛔️ Live-streaming Services with in-app donations functionality
⛔️ Mail order spouse or international match-making services
🟠 Medical, dental, ophthalmic and hospital equipment and supplies
🟠 Nutraceuticals and food products, not including highly regulated products such as CBD and kava kava
⛔️ Nutraceuticals and food products (highly regulated), including, but not limited to CBD and kava kava related products
⛔️ Pawn shops
🟠 Political, religious or Social Campaigning
🟠 Real estate services
🟠 Services associated with pseudoscience (e.g. clairvoyance, horoscopes)
⛔️ Telemarketing companies selling products or services as an agent for a third party
🟠 Ticket agencies
🟠 Timeshare and timeshare maintenance
🟠 Travel agents and tour operators
🟠 Veterinary practices
🟠 Alcohol sales
⛔️ Drugs, and tools specifically intended for the production of drugs, drug paraphernalia, illegal drugs, substances designed to mimic illegal drugs and / or other psychoactive products
⛔️ Illegal products or services or any service providing peripheral support of illegal activities, including illegal gambling services
⛔️ Legal gambling or Game of Skill where participants receive cash or cash equivalents or prizes with/of material value: including but not limited to: Casinos, poker, bingo, slot machines, betting, lotteries, racing, fantasy sports
⛔️ Products or services specifically offered or intended to be used to create, produce or grow drugs or drug ingredients
🟠 Pharmaceuticals, prescription medicine and medical devices (including animal pharmaceuticals)
🟠 Tobacco, smoking supplies, e-cigarettes, e-liquids, vaping liquid, vaping accessories (domestic sale)
⛔️ Tobacco, smoking supplies, e-cigarettes, e-liquids, vaping liquid, vaping accessories (online sale)
⛔️ Trade of fireworks, flammable or radioactive materials
⛔️ Trade of weapons, ammunitions, military arms, explosive devices and firearm parts
⛔️ Any type of US based gambling services
Securities and trading
⛔️ Cryptocurrency exchange

High-risk securities such as:

  • Contract for difference (CFD)
  • Financial spread betting
  • Initial coin offering (ICO)
  • Forex currency options
  • Cryptocurrency options
  • Trading and purchases

Security brokers /investments of any kind including the purchase of:

  • Securities
  • Currencies
  • Derivatives
  • Commodities
  • Shares
  • Options
  • Precious metals
  • Other financial instruments
Third-party payment processing
⛔️ Aggregators, including but not limited to marketplaces, platforms
⛔️ Staged Digital Wallet Operators
⛔️ Payment Facilitators or other internet payment or member service providers (IPSP or MPS)
⛔️ Payment service companies, including but not limited to peer-to-peer, bill payments, commissary accounts
⛔️ Decryption and descrambler products and services, devices designed to block, jam or interfere with cellular and personal communications

🧐 Need to learn more?

To learn more and answer your most common questions about Payments, we created a dedicated article Payments - FAQs.

🚀 Ready to use Payments?

  1. Contact our Head of Payments by email to request access to the feature: alexandre.hudavert@brevo.com.
    We will ask you to share some details about your company and transactions. 
  2. Create your payment link
    You can name and design your payment link, add items to it, and more. 
  3. Share your payment link with your customers
    Your payment link can be shared anywhere, including your email campaigns. 
  4. Transfer your revenue to your bank account
    After receiving your first payments, transfer your revenue to your bank account.

⏭ What's next?

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

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