View your unsubscribed contacts

Contacts can unsubscribe from your communications by clicking the unsubscription link in your emails or replying to an opt-out keyword to your SMS and WhatsApp messages. You can then view which contacts unsubscribed, as well as information about when they did or from which sender directly from your Brevo account. 

Campaigns

Email campaigns SMS campaigns WhatsApp campaigns

To view the list of contacts who have unsubscribed from your email campaigns:

  1. Go to Contacts.
  2. Click + Add a filter to segment your contacts.
  3. In the drop-down menu, select Email > Unsubscribed from emails > Email campaign. You can then specify the number of times or the period of time during which they unsubscribed, as well as specific campaign names or tags.
    unsubscribed_emails_segment.jpg

The contacts who have unsubscribed from your email campaigns appear in the search results.

Transactional sendings

Transactional emails Transactional SMS

To view the list of contacts who have unsubscribed from your transactional emails:

  1. Go to Contacts.
  2. Click + Add a filter to segment your contacts.
  3. In the drop-down menu, select Email > Unsubscribed from emails > Transactional email. You can then specify the number of times or the period of time during which they unsubscribed, as well as specific transactional email names or tags.
    contacts_condition-unsubscribe-transac-emails_EN-US.png

The contacts who have unsubscribed from your transactional emails appear in the search results.

To view the list of contacts who are blocklisted from your transactional emails, including the ones who unsubscribed, go to Transactional > Email > Settings > Blocked or Unsubscribed contacts

You can also access specific logs and statistics regarding transactional email unsubscriptions ⬇️:

Transactional email logs

You can find information about unsubscriptions from transactional emails within your transactional email logs:

  1. Go to Transactional > Emails > Logs.
  2. Filter the events to only show the Unsubscribed event:
    1. Click the All events drop-down list.
    2. Select Unsubscribed.
    3. Click Apply.
      unsubscribed_logs.png

The list of Unsubscribed logs appears:

mceclip1.png

Automation logs

You can find information about unsubscriptions from transactional emails sent through an automation workflow within your automation logs:

  1. Go to Automation > Logs > Event logs.
  2. In the All events drop-down list, filter your logs by selecting Unsubscribed from a transactional email (Template/Tag).
    unsubscribed_transac_logs.png
  3. If necessary, you can also filter your logs by workflow and date.

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

If you’re looking for help with a project using Brevo, we can match you with the right certified Brevo expert partner.

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