What is the anti-spam policy of Brevo?

Brevo has a very strict anti-spam policy. Indeed, it is crucial that emails and SMS campaigns and other sorts of solicitation are expected by their recipients and contain only authorized content.

User non-complying with our current Anti-spam Policy risk immediate suspension or restriction of their account, in accordance with the suspension process described in our General Conditions of Use.

Consent of the recipients

Brevo requires its users to ask for the consent of their contacts, according to three points:

  • Active : the contact has to check a checkbox to subscribe to the newsletter AND the registration checkbox CAN’T be pre-checked
  • Explicit : the contact knows which kind of messages they will receive and for what purpose
  • Specific: the opt-in can’t be provided via a unique checkbox used for multiple purposes (Terms of Service/Privacy Policy acceptation + newsletter registration, for example).

You can find all the rules in our Anti-spam policy.

Prohibited content

Brevo prohibits promoting illegal content in campaigns sent with Brevo, such as talking about counterfeit products or hacking programs. You'll find a more detailed list on Brevo Anti-Spam Policy.

❗️ Important
If you have received an unsolicited email from one of our users and you would like to unsubscribe and/or report an abuse, we will remove your email address immediately, investigate the sending account and take appropriate measures. You can contact us by email at abuse@brevo.com or by filling the following form.

⏭️ What's next?

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

If you’re looking for help with a project using Brevo, we can match you with the right certified Brevo expert partner.

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