The Mailchimp integration allows you to import your Mailchimp contacts to Brevo and keep them synchronized. Use this integration if you're migrating from Mailchimp to Brevo or want to use both platforms together.
Configura la integración de Mailchimp
Acerca de la integración de Mailchimp
Learn more about the integration's features and limitations in the following tabs:
This integration allows you to:
- Contact synchronization: Import both existing and new contacts from Mailchimp into Brevo at a custom sync frequency.
- Contact updates: Automatically reflect any update made to contacts in Mailchimp in Brevo during the next synchronization.
This integration has some limitations:
- Contact sync limit: You can sync up to 1M contacts from Mailchimp to Brevo.
- Automatic subscription: Your contacts are automatically subscribed to your email campaigns and transactional emails in Brevo. Any change to their subscription status is not reflected in Brevo.
- Unsupported attributes: Address attributes cannot be synced because it is a collection of multiple fields, such as ZIP and Street No, in Mailchimp.
- No import of tags: For now, you cannot import Mailchimp tags into Brevo as it does not exist in Brevo.
Antes de empezar
- Regístrate para obtener una cuenta de Brevo. Puedes elegir un plan gratuito o de pago, según tus necesidades. Para obtener más información y elegir el mejor plan para ti, consulta nuestro artículo dedicado Acerca de los planes de precios de Brevo.
- Only contacts who have consented to receive updates from you in the last two years can be imported into Brevo. Make sure your Mailchimp contact list is clean and only contains opt-in contacts.
- You can also use Zapier to integrate Mailchimp with Brevo. To learn more, check our dedicated aritlce Use Zapier to integrate an app with Brevo.
Set up the integration
To set up the Mailchimp integration:
- Click the account dropdown and select Integrations.
- Search for and click the Mailchimp integration.
- Haz clic en Set up integration (Configurar integración).
-
Name the integration you are creating now based on its purpose. You can
create
additional integrations for the same platform later.
➡️ For exampleYou can create one integration to sync leads and another to sync subscribers. Give each integration a clear and specific name, such as "Mailchimp Leads" and "Mailchimp Subscribers". - Click Continue.
- Click Contact synchronization.
- Turn on the syncing of contacts from Mailchimp Contacts to a selected list on Brevo.
Step 1: Connect your Mailchimp account to Brevo
To sync your Mailchimp Contacts data with Brevo:
- Click Log in to Mailchimp Contacts. You are redirected to the Mailchimp login page.
- Log into your Mailchimp account.
-
Allow Brevo to access your Mailchimp account.
- Click Continue.
Step 2: Select your Mailchimp list to sync
Select the Mailchimp lists that you want to sync to Brevo:
- From the dropdown, select the Mailchimp lists you want to sync to brevo.
- Haz clic en Usar esta lista.
Step 3: Map your Mailchimp contacts to Brevo
Set up how your contacts will sync from Mailchimp to Brevo. For example, if you want to sync the first name of your contacts, match this data to the FIRSTNAME attribute in Brevo.
- For each Mailchimp contact attribute, select the matching Brevo contact attribute from the dropdown list.
- (Optional) If you do not want to sync some data, select Do not import from the dropdown list.
- (Optional) If you want to sync data to an attribute that doesn’t exist yet in Brevo, select Create a new attribute and configure it.
- Click Map attributes.
Step 4: Select or create your Brevo list
Select an existing Brevo list or create a new one where your Mailchimp contacts will be synced to.
- From the Select a list tab, select the Brevo list where your Mailchimp contacts will be synced to.
- Click Use this list.
- From the Create a list tab, enter a name for the new Brevo list where your Mailchimp contacts will be synced.
- Select the folder where you want to store the list.
- Haz clic en Crear esta lista.
Step 5: Set the sync frequency
Existing contacts will be synced immediately when you activate the integration. New contacts will sync automatically at a set interval.
- From the Select a sync frequency dropdown list, select how often new contacts should be synced from Mailchimp to Brevo.
- (Optional) Activate the Receive email notification after successful contact sync option.
- Click Set frequency.
Step 6: Confirm the consent of your contacts
Only contacts who have consented to receive updates from you in the last two years can be synced to Brevo. Before activating the integration, confirm that your import meets our conditions:
- If you are syncing only contacts who have consented, check the consent box.
- If you are syncing contacts who have not consented (e.g., contacts from a purchased or rented list), clean your Mailchimp contact list first. Remove any contact that does not meet our conditions, then restart the integration setup.
Step 7: Activate the integration
To activate the integration, click Save. Existing contacts will start syncing immediately. The sync may take several minutes. You can monitor the sync progress and manage the integration from the My integrations page.
Once completed, you will receive a notification on the Notifications page. To view your synced contacts, go to CRM > Contacts > Lists and select the list they were synced to.
Start using Brevo features
Now that your Mailchimp contacts have been synced to Brevo, you can:
- Target the right audience and personalize with segmentation.
- Send email campaigns to your contacts.
- Create workflows to automatically send emails, SMS, and more.
- Chat with your website and social media visitors in real time.
- Manage your sales pipelines and close more deals.
Deactivate the integration
You can temporarily deactivate the integration:
- Click the account dropdown and select Integrations.
- Go to the My Integrations tab.
- Deactivate the integration.
You can also permanently delete an integration by clicking the three-dot icon and selecting Delete.
Troubleshoot issues with the integration
Review the following common issues and their solutions:
- Connection or authentication errors
- Contacts not syncing or sync failures
- Missing or incorrect contact attributes
Connection or authentication errors
You see an error when connecting your Mailchimp account to Brevo, or the integration fails during setup.
Common error messages:
- "Forbidden - perhaps check your credentials?"
- "Error: Forbidden"
- Authentication or login fails Mailchimp may temporarily block integration requests if it detects unusual activity or high request volumes.
Solution:
- Wait 15-30 minutes before trying again.
- If the error continues, try again after a few hours.
- If the issue persists for more than 24 hours, contact Brevo support.
Contacts not syncing or sync failures
Mailchimp blocks contacts from being synced if they are in a compliance state. This includes contacts that were previously unsubscribed, permanently deleted, or marked as invalid.
Common error messages:
- "Member In Compliance State"
- "Forgotten Email Not Subscribed" - The email was permanently deleted and cannot be re-imported
- "Invalid Resource" - The email address appears fake or invalid
Solution:
- Review your Mailchimp audience for compliance warnings before syncing.
- Correct or remove invalid email addresses.
- Contacts permanently deleted from Mailchimp must resubscribe manually. They cannot be re-imported through the integration.
Missing or incorrect contact attributes
Phone numbers must contain 6 to 16 digits. If a contact in Mailchimp has a phone number outside this format, the contact will not be imported into Brevo.
Category (dropdown) type fields created in Mailchimp are currently not supported in Brevo and will not be imported during synchronization.
Solution:
Use supported attribute types (such as text or numeric fields) when syncing data between platforms.
⏭️ What's next?
🤔 ¿Tiene alguna duda?
Si tiene alguna pregunta, no dude en ponerse en contacto con nuestro equipo de asistencia mediante la creación de un ticket desde su cuenta. Si todavía no tiene una cuenta, puede ponerse en contacto con nosotros aquí.
Si necesitas ayuda con un proyecto usando Brevo, podemos ponerte en contacto con la agencia partner de Brevo adecuada.