Klaviyo integration (by Brevo) - Import and update your contacts to migrate to Brevo

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Are you looking to take your email marketing to the next level? Say goodbye to the limitations of Klaviyo and embrace a new era of efficiency and innovation by migrating to Brevo!

Set up the Klaviyo integration

About the Klaviyo integration

Feature Limitations

The Klaviyo integration for Brevo is free. It allows you to sync your contacts from Klaviyo to Brevo at a custom frequency, which means that:

  • Your existing and new contacts are imported from Klaviyo to Brevo.
  • If you update your contacts in Klaviyo, the changes are reflected in Brevo.

Before you start

  • Sign up for a Brevo account. You can choose either a free or paid plan, depending on your needs. To learn more and choose the best plan for you, check our dedicated article About Brevo pricing plans.
  • Make sure your Klaviyo contact lists are complete and cleaned and that they only contain contacts who consented to receive updates from you.

Part 1: Set up the Klaviyo Integration

To sync your Klaviyo contacts to Brevo, start by setting up the Klaviyo integration:

  1. Go to the Klaviyo integration setup page.
  2. Give a name to the integration.
  3. Click Continue.

Connect your Klaviyo account to Brevo

Connect the integration to your Klaviyo account to retrieve the data of your contacts: 

  1. Enter your Klaviyo API key in the field. Learn how to retrieve your API key in Klaviyo's documentation.
    connect_account.jpg
  2. Click Connect.
  3. Once connected, click Continue.

Select your Klaviyo list

Select the Klaviyo list that you want to import to Brevo: 

  1. Select in the dropdown menu the Klaviyo list that you want to import to Brevo.
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  2. Click Use this list.

Map your Klaviyo data to your Brevo attributes

💡 Good to know
Only the EMAIL attribute is mandatory.

Indicate how Brevo should match the data of your contacts from your Klaviyo account:

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  1. From the Klaviyo Contacts Attributes column, select in the dropdown menu the Klaviyo data fields you want to map to Brevo contact attributes.
  2. Optional: To ignore an attribute, choose Do not import from the dropdown menu.
  3. Optional: To create a new attribute:
    1. Choose Create a new attribute from the dropdown menu.
    2. Give a name to the attribute.
    3. Select an attribute type.
    4. Click Create
  4. Once you are done, click Map Attributes.

Select your Brevo list

Select in which Brevo list you want to import your Klaviyo contacts:

Select a list Create a list
  1. In the Select a list tab, select the existing list in which you want to import your Klaviyo contacts.
    select_list_brevo.jpg
  2. Click Use this list.

Set the sync frequency

Choose the frequency at which new and updated contacts should be synced to Brevo. You can select one of the following frequencies:

  • 6 hours
  • 12 hours
  • 1 day (default frequency)
  • 7 days
  • 30 days

Confirm the consent of your contacts

Only contacts who have consented to receive updates from you in the last two years can be imported into Brevo. That's why, before activating the integration, we ask you to confirm that your import adheres to our conditions:

  • If you are importing only contacts who have consented to receive updates from you, check the box.
  • If you are importing contacts who have not consented to receive updates from you (e.g. contacts from a purchased or rented list), make sure you clean your Klaviyo contact list and remove any contact that does not adhere to our conditions before restarting the integration setup again.
    ❗️ Important
    Brevo reserves the right to suspend or cancel any email or SMS campaigns sent to contacts that did not consent to receive updates from you.

Activate the integration

To enable the integration, click Save settings and activate app. You will be redirected to the My Integrations page, where you can view and manage the new Klaviyo integration.

💡 Good to know
Click Save settings but activate app later to keep the integration as a draft and activate it later. 

Part 2: Check your contacts

Now that you have connected and configured the Klaviyo integration in Brevo, your Klaviyo contacts will be imported into Brevo. The synchronization process may take several minutes, depending on the number of contacts to import. You will receive an email once the import and synchronization of your Klaviyo contacts to Brevo are done.

Once you receive the email, access the list by going to Contacts > Lists and choosing the folder in which you created it. You will see that your Klaviyo contacts details have been added to the list of contacts you selected during the Klaviyo integration setup:

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Part 3: Start using Brevo features

Now that your contacts have been imported to Brevo, you can start using our features to connect with your contacts and grow your business:

⏩ What's next?

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

If you’re looking for help with a project using Brevo, we can match you with the right certified Brevo expert partner.

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