Aura, Brevo's AI-powered assistant, helps you create automations faster by generating a ready-to-edit workflow from your description. Aura automatically configures most step options, including delays, triggers, A/B splits, and channel settings, directly from your prompt, so you need fewer manual adjustments before activating.

What Aura configures from your prompt

When you describe your automation, Aura generates the workflow and automatically pre-configures the following step options:

• Wait and delay steps: duration and unit set automatically from your described timing.
• Trigger and entry settings: applied based on the flow described in your prompt.
• Step labels: each step is named based on the described action.
• A/B split percentages: configured automatically when a split is part of your described flow.
• Update contact attribute steps: pre-configured with the attributes mentioned in your prompt.
• Add to list and remove from list steps: pre-configured based on any lists referenced in your prompt.
• Webhook steps: options filled from the webhook details described.
• SMS steps: SMS settings configured from your prompt.

Step 1: Generate an automation with Aura

Describe the automation you want to create and let Aura build it for you.

1. Go to Automations > Workflows.
2. Click Create an automation.

3. Choose how you want to describe your automation: 

   🔄 Guided mode 📝 Write your own

   Fill in the fields of a suggested prompt. If the prompt doesn't match the automation you want to create, click the arrows icon 🔄 to generate a new prompt suggestion.

   

   Describe the automation's purpose, trigger, and the main actions you want to happen. The more specific your prompt, the more options Aura can configure automatically.

   Here are some prompt examples you can use:

   • Create an automation that sends an email when a contact is added to the "New subscribers" list and waits 2 days before sending an SMS
   • Create an automation that sends an internal notification when a lead submits the "Prospects" form
   • Create an automation that changes the company status to "Customer" when a related deal is won

   

4. Click the arrow icon ⬆️. Aura generates your automation with step options already configured from your prompt. Generation may take up to a few minutes for complex workflows.

Step 2: Review and activate your automation

After Aura generates the automation, review the pre-configured steps and complete any remaining setup before activating.

1. Review the generated workflow to ensure it matches your needs.
   
2. Click each step to review its settings. Aura will have already configured most options for you. You still need to:
   1. Add your email templates to any email steps. To learn more, check our dedicated article Send an email from an automation.
   2. Configure any segmentation filters or conditions manually.
3. (Optional) Add and configure any additional steps you want your contacts to go through.
4. Once you are satisfied with all steps, click Activate automation.
   

⏭️ What's next?

• Test messages sent from an automation
• Review the statistics and email report of an automation

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

If you’re looking for help with a project using Brevo, we can match you with the right certified Brevo Agency partner.