In this article, we'll explain how to set up your landing page.

We've created a series of articles to help you build your landing pages:

• Preface: What is a landing page?
• Part 1: Set up your landing page - YOU ARE HERE
• Part 2: Define the structure of your landing page 
• Part 3: Edit the settings of all the elements of your landing page 
• Part 4: Add a form to your landing page and use advanced options 
• Part 5: Publish your landing page

Create a new landing page

The first step will be the create your landing page:

1. Go to Contacts > Landing pages.
2. Click Create a landing page in the top-right corner.
3. Choose between:
   1. Creating a landing page from scratch.
   2. [Recommended] Using a landing page template from the gallery.
   3. Duplicating an existing landing page from Your Pages.
      
      

You can also preview a template by clicking Preview when you hover over the block.

Choose your settings: fonts, styles, logo, favicon, etc.

To get started, we recommend you start editing the settings of your landing page to personalize it with your company's branding. To edit the settings, click the ⚙️ Settings button in the bottom-left corner of the page.

General

From here, you can:

• Change the name of your landing page.
• Add your brand colors.
• Define the style of your Titles, Subtitles, Headings, and Text (font, font size, color).
• Define the style of your buttons (font, font size, color).
• Choose the color of your links (links, basic links, hover links).

Brand Logo

From here, you can add or replace your brand logo. If you're using a template, click Replace brand logo and drag your file or select it from your computer. 

Favicon

The Favicon is an icon that serves as branding for a website. It is typically displayed in the browser tab when you visit a website or next to a website name in a list of bookmarks. Its main purpose is to help visitors locate your page more easily when they have multiple tabs open.

To add a favicon to your landing page:

1. Optional: If you don't have a favicon URL, go to a Favicon generator website such as https://favicon.io/.
2. Upload the Favicon file on your existing servers or a secure image hosting service.
3. Under the Favicon settings, enter the URL where your Favicon is hosted.
   

Chat widget

The Conversations chat widget allows you to communicate in real-time with your landing page visitors. By opening the chat widget, your visitors will be able to ask you questions and communicate with you to be guided and redirected to your main website. ➡️ To learn more about Conversations and how to set it up, check our dedicated article With Conversations, change the way you communicate with your customers.

Once you have set up Conversations, toggle the Add the chat widget to your page option to easily install the Conversations chat widget on your landing page:

Tracking and Social Share Settings

The Tracking and Social Share settings are advanced settings described in Part 4: Add a form to your landing page and use advanced options.

⏩ What's next?

• Part 2: Define the structure of your landing page 
• Part 3: Edit the settings of all the elements of your landing page 
• Part 4: Add a form to your landing page and use advanced options
• Part 5: Publish your landing page
• Are landing pages SEO-friendly?
• Duplicate an existing landing page
• Manage sub-pages within your landing page

🤔 Have a question?

If you have a question, feel free to contact our support team by creating a ticket from your account. If you don't have an account yet, you can contact us here.

If you’re looking for help with a project using Brevo, we can match you with the right certified Brevo expert partner.